March 31, 2009
FOR IMMEDIATE RELEASE
Contact: Kevin Kim
MARKETING MANIA BRINGS 5 POWERFUL STRATEGISTS TOGETHER TO
SHOW YOU HOW TO TURN YOUR E-BUSINESS INTO A WE-BUSINESS
Marketing strategies must change with changing times. A turbulent economy, a new Web generation, and the increasing popularity of social media all influence what works now in reaching out to your target markets.
To learn the latest and greatest strategies, join Northern Colorado’s top marketing experts at Marketing Mania, the event that will help you make sense of it all. It will be held on Tuesday, April 14, 2009, at the Hilton Garden Inn at 2821 Harmony Road, in Fort Collins, from 9:00 am to 5:00 pm (registration at 8:30). Topics will include:
• “Web 2.0,” presented by Laurie Macomber, Owner of Blue Skies Marketing
➢ Get an overview of the biggest change in marketing EVER. Easily understand the tools and ideas of Web 2.0, and how to use them to spread and connect your web of influence.
• “Why Design Matters,” presented by Ron Zasadzinski, Owner of CodeGeek.net
➢ Gain the knowledge to evaluate the design of your web site and the selection of a web developer (your ultimate partner in creating an effective online presence).
• “Social Media and Your Business,” presented by Viveka von Rosen, CEO of Linked Into Business
➢ Find out how to actively participate in the virtual conversation and monetize what is being said by and about you.
• “Play Nice: Legal Issues & Social Media,” presented by Kevin Houchin, Principal Creative and Attorney of Houchin & Associates, PC
➢ Learn how to avoid unthinking posts in social media forums that could land you on the wrong side of a legal problem. Find out the rules of social media etiquette.
• “Thriving in Difficult Times,” presented by Adrienne Zoble, President of Adrienne Zoble Associates, Inc.
➢ Discover the concept that it doesn’t matter what the platform—electronic or analog—you still have to get connected. Take away three simple marketing strategies to get your phone to ring.
This event is for you if:
• You think social media can benefit you, but don’t quite understand how it works.
• You have heard the buzzwords, and want to know what’s behind them.
• You want to understand how emerging marketing options can complement your current strategies.
• You want easy-to-understand solutions to your marketing challenges.
Organizer Kevin Kim said, “This event is for people who are wondering if social media tools are really going to help them. It’s a whole new way of doing business.” Macomber added, “It’s nothing ‘geeky,’ it’s all ‘human’ ways to market your business that you’ll be eager to put to work.”
The cost is $149 with advance registration, or $179 the day of the event.
For more information, visit www.e2we.com, or contact Kevin Kim at 970.310.7111.
Online registration is available at the web site.
About the Speakers
Laurie Macomber has been involved in web marketing since its inception, in large and small corporate environments, and for the last few years as head of her own thriving company. She helps her clients understand why Internet marketing is so important and how it can fire up their businesses. Laurie owns Blue Skies Marketing (www.blueskiesmktg.com) in Fort Collins, CO.
Ron Zasadzinski is a web developer and collaboration evangelist. His role at CodeGeek.net, is to lead a team of creative professionals. This team works with savvy business owners to produce powerful content and elegant web sites that provide a compelling user experience. Ron owns CodeGeek.net (www.codegeek.net) in Fort Collins, CO.
Viveka von Rosen is a social media expert known for helping people make the most of the new tools. She believes “social media might be one of the very best low cost, easy ways you can market your business.” Viveka is CSMO of Integrated Alliances (www.integratedalliances.com) and CEO of Linked Into Business (www.linkedintobusiness.com).
Kevin Houchin is a lawyer, teacher, coach, marketer, designer, artist, and author. His current focus is helping marketers apply fundamental legal concepts to their marketing efforts to avoid trouble and protect their intellectual property and reputation. Kevin is principal Creative and Attorney for Houchin & Associates, PC (www.houchinlaw.com).
Adrienne Zoble is a well-respected networking and business-relationship pro who has been consulting and speaking to business owners and executives since 1977. She notes that “technology, social networking, personalization, and education together create a savvy marketing mix.” Adrienne is the President of Adrienne Zoble Associates, Inc. (www.azobleassoc.com).