e2we Business Conference
Here’s the info on the first e2we Business Conference coming up on April 14th
HILTON GARDEN INN
2821 Harmony Road, Ft. Collins 80528
970-225-2900
9:00 a.m. – 5:00 p.m.
(Registration 8:30 a.m.)
LAURIE MACOMBER: Web 2.0
Every person of influence that uses internet technology should have a basic understanding of the tools and concepts of Web 2.0 in order to grow and maintain their web of influence. Web 2.0 is the term given to describe a second generation of internet use that focuses on collaboration, open sharing of information, and the use of online communities. Laurie has been involved in web marketing since its inception in the corporate environment. She owns Blue Skies Marketing (www.blueskiesmktg.com) in Fort Collins and she will teach on how to use and benefit from Web 2.0.
RON ZASADZINSKI: Why Design Matter and How to Choose a Web Developer
In addition to “Why Design Matters”, Ron will discuss the benefits and fundamentals of good design, as well as some advanced web design principles. He will review specific things to look for when choosing a web designer or developer. You will come away with an increased ability and confidence to evaluate and improve the design of your own web site. Ron is the owner of CodeGeek.net (www.codegeek.net) a full service web development company.
VIVEKA VON ROSEN: Social Media and Your Business
If you are a business leader, you can’t afford to dismiss social media any longer. Your customers are using LinkedIn, Twitter, Facebook, YouTube, blogs, podcasts and other social media tools to talk about your products and services. Ignoring these virtual conversations will not only result in being left behind, but you might be left clueless as towhat’s being said about you. More importantly, there may be ways to monetize what is being said. Viveka von Rosen is CSMO of Integrated Alliances (www.integratedalliances.com) & CEO of Linked Into Business (www.linkedintobusiness.com)
KEVIN HOUCHIN, ESQ: Play Nice: Legal Issues & Social Media
You already know, or are learning, that social media tools like Facebook, Twitter and LinkedIn are wonderful ways to keep in touch with your friends and business associates. However, unthinking posts in such forums could land you on the wrong side of a lawsuit: defamation, privacy, interference with business relations, negligence, contract, trademark and copyright. Kevin is Principal Creative and Attorney of Houchin & Associates, P.C. (www.houchinlaw.com)
Kevin is author of the book: Fuel the Spark: 5 Guiding Values for Success in Law & Life.
ADRIENNE ZOBLE: Thriving in Difficult Times
Listen to the screeching media intone about the state of our economy and become depressed; or ignore what they’re saying. Learn the ins and outs of three simple marketing strategies to get your phone to ring again. They cost little to nothing, but they work. This presentation will prove that, in marketing, it’s not what you spend, but how you spend it! Adrienne is owner of Adrienne Zoble Associates, Inc. (www.azobleassoc.com)
HILTON GARDEN INN
2821 Harmony Road, Ft. Collins 80528
970-225-2900
9:00 a.m. – 5:00 p.m.
(Registration 8:30 a.m.)
Personal purpose statement:
“My purpose is to help as many people as I can reach as much of THEIR potential as THEY can.”
How can we help?
How many people do you know that are not having any fun in their jobs? How many people have no passion in their life? How many people do you know who are chronically depressed, passing their days in a state of quiet desperation? We all know people who are affluent, but not happy. Racing around all day chasing one’s job is not fulfilling. People want a way to live while they’re alive, yet many feel trapped. They don’t know how to create the happiness they believe they deserve. What a waste. What a shame. What a tragedy.
We can’t let this continue. We have such potential. YOU have huge potential. Are you reaching it? Why are we here in this lifetime except to reach our full potential? Yet we know so many people how haven’t engaged in their lives yet. There is no way they can reach their potential if they can’t even recognize that they HAVE potential. It’s painful. But how can we help?
How can we help?
There is one POWEFUL way to help, and that is through helping people recognize and fueling the spark of divinity within each of us. We fuel that spark, build that passion, in one way, through creativity. Creativity is the process of making the world a better place because we were here. Small improvements count. Creativity at any level, making the world just a little better is still a divine act. And, huge success comes from helping a lot of people be a little bit happier.
Creativity is the most powerful force on earth. If you believe Dan Pink’s hypothesis in the best-selling A Whole New Mind, then you subscribe to the theory that creative, intuitive, right brain thinking will be the primary competitive advantage for American business in the coming decades. I believe that reality is already upon us.
I’m blessed to be a counselor and attorney to creative people. My clients include among others a woman who channels an archangel, fine artists, musicians, advertising agencies, internet gurus, authors, publishers, design studios, architects, consulting groups, apparel companies, software companies, and biotechnology companies. The common thread through all these clients–the filter through which they have to pass before we match up as attorney and client is one thing: creativity. My clients know they are creating something good. They’re bringing something valuable into this world and they are graciously asking my help with the business and intellectual property aspects of their projects. The fact that I earned a fine art undergraduate degree in graphic design and spent over a dozen years working in and with branding campaigns attending law school adds to my credibility and approachability in the eyes of my clients.
I tell each of them that my purpose and commitment is to help as many people as I can to recognize the spark of divinity within them, which is ONLY fueled by creating something good and positive. People interested more in profit than in progress need not apply, and people who say they are trying to do good, but in the end are really only in it for the money usually select out of my client pool.
When we embrace the creative spark within each of us, we embrace our purpose in life and figure out why we’re alive and on this planet. I’m compelled to write these posts to help the people with great ideas understand the business and intellectual property aspects of making a living by fueling that divine creative spark. I’m compelled to write these posts to help people who are in danger of having that spark suffocated by their cubicles break out of the dead spot and fuel their spark by bringing more creativity to their current work, or empowering them to embrace their creativity and bring it to the world in some other manner.
I hope people who these posts will find hope that they can escape the feeling of being trapped. I hope they will find the tools to escape, the knowledge to engage, and the confidence to take action.
This series of posts combines my background as a spiritual seeker and teacher, artist, designer, marketing executive, entrepreneur, and yes – lawyer. It has elements of entrepreneurial business, spiritual inspiration, motivation, and self-help. Please feel free to engage in dialog about these posts by posting comments.
In related news: Business Week
The current BusinessWeek cites new research talking about how it’s not all right-brain skill that lead to success. The article doesn’t talk specifically about lawyers, but it doesn’t take a rocket scientist to understand how this research applies to law school. Here’s a quote:
“A new study concludes that social skills can be a better predictor of future earnings than test scores are. Christy Lleras, a University of Illinois at Urbana-Champaign sociologist, analyzed data from the National Educational Longitudinal Study of 1988, tracking 11,000 students from 10th grade until 10 years after their high school graduation. Her work, published in September’s Social Science Research, found that pupils described by teachers as conscientious, motivated, and able to relate well to peers and adults earned an average $3200 more yearly than those with equally good test scores but poorer social skills. Lleras says many socially adept students were helped by joining in team sports or other activities. It makes sense, she says, that in a service economy, ‘people with social skills will be much better equipped to navigate.’”
Unless you’re planning to work in a sealed cube, being a lawyer is definitely a “service” business.
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True abundance is first and foremost an abundance of time and the freedom to choose what to do with it.
— , The Tao of Abundance
About Kevin
Kevin E. Houchin is an attorney, artist, teacher, author, and principal of
Houchin & Associates, P.C. , a copyright, trademark, arts & entertainment,
business development, and branding firm located in Fort Collins, Colorado.
To schedule Kevin for keynote speeches, workshops, or seminars, call 970-493-1070
or email
kevin.houchin@houchinlaw.com.
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